summit background

Reflecting on 2023, within the realm of digital marketing, private domain marketing has emerged as a pivotal approach. Concurrently, live streaming for product promotion and the standardization of live broadcasts have become central components of marketing strategies. Regarding the channel structure, omnichannel marketing has evolved into a prevailing long-term trend.
Driven by technological advancements, demand-side factors, and supply-side dynamics, social media and e-commerce platforms are increasingly converging. The industry chain model of “content + live streaming + e-commerce” continues to optimize, creating bidirectional connections between consumers seeking products and products finding consumers. Content commerce is gradually characterized by three key features: capturing user attention through interest-based content, constructing immersive consumption experiences with diverse content formats, and driving product flow through content-driven recommendations based on consumer interests. Additionally, content commerce and e-commerce content are the two primary models within the content commerce domain.
The primary objective of this summit is to offer deeper insights into the ever-evolving landscape of brand marketing, illuminate the latest trends in e-commerce operations, reduce customer acquisition and operational expenses, and systematically address the challenges faced by marketing and e-commerce professionals across six key thematic areas.


  • Digital Operations Practices for Retail Brands
  • Empowering E-commerce Operations with AIGC: Driving E-commerce Intelligence Development
  • Rationalizing the Online and Offline Channel Strategies for Jewelry Brands to Achieve Growth
  • Expanding the Boundaries of Cross-Promotion for Brands
  • How to Utilize Data Science for Precise Identification and Innovate Social Content for Brand‘s Key Targeted Consumers
  • ABM+AI: Unveiling Key Strategies for To-B Growth
  • Seizing Opportunities for Marketing Growth in the AIGC Era for B2B Enterprises
  • To get more information, please click Registration consultation

Consecutive 14th years

20+ Speakers

200+ Delegates

120+ Enterprises

Exhibition Sponsor


Media partner


sponsor benefits

Industry reputation building and branding;
Marketing promotion;
Exact audiences targeting;
Multiple sponsorship forms (presentation/booth/material/tea-break... ).

Consultation price

Event FAQs

20+ industry-leading enterprise intelligence sharing; 200+ Professional Delegates from Top 2000 Companies; On-site communication with industry leaders and leading enterprises.
Established in 2010, ECV International is a consulting company organizing and hosting high-end international conferences; we cooperate with the relevant government departments and industry associations and other institutions. So far, we have successfully held Review of the 2nd Asia New Retail Forum 2019, Asia "New Retail" Forum 2018, Asia Digital Marketing and Ecommerce Innovation Summit. Most of the Fortune 500 and Forbes 2000 companies have participate various activity, which organized by ECV International, in different ways. And be very high rating. We want to create more value for our customers through our efforts to help them seize opportunities, meet challenges, and achieve sustainable development in both China and Asia.
President、Vice President、CEO、COO; CMO、Marketing VP、Director; Digital Director、Manager;Head of Commercial
The languages are English and Chinese. The event’s Simultaneous translation includes two channels: English and Chinese.
You are available to get the Slides which approved by the speakers, otherwise, it is not available.
Please fill in the application form on the website. Once we verified the information, we will contact you in one business day.
Any problems or questions please call:, or email us:


About US

ECV International is a leading organizer and contractor of high-end international business events in Asia, with nearly 200 professionals in industrial research and event planning & execution. We hold around 80 high-end summits every year which are involved in the fields of automotive, retail, textile, footwear, cybersecurity, hi-tech industry, etc.

We have served more than half of the Fortune 2,000 companies, and every year more than 6,000 delegates from multinational enterprises, specialized organizations and creative companies take part in our events, i.e. Daimler, Alibaba, Siemens, Microsoft, Huawei, VF Corporation, MSD, Fireeye, etc.

Our mission is to help our clients seize the development opportunity, meet current business challenges, and achieve sustainable development on a global scale through our professional services, and then, to further affect industry pattern and lead industry future.


Mobile Phone: